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5 Omnichannel Marketing Ideas for Black Friday and Holiday Campaigns
Black Friday and the holiday season is just around the corner and all marketers are getting ready like crazy. Be it an entry-level or big brand – everyone is eager to get its piece of holiday shopping...
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Omnichannel vs. Multichannel: How to Know the Difference
Many businesses use multichannel marketing since they can reach out to customers and send them information. However, those that use multichannel marketing run into problems: Style inconsistencies...
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How To Use Email Retargeting In Your Marketing Strategy
Many people visit websites every day. They do that for different reasons, including active shopping online. However, 98 out of 100 customers leave the website without making a purchase, even if they...
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Unleash More with Free SMS: Our New Offer for (Real) Omnichannel Marketers
Ever since we added SMS to Omnisend in 2018, we’ve seen growing interest in this channel. More and more brands are turning to text messaging to engage their shoppers in a more personal way. Watching...
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CART INSIDERS E-Summit: Day 1 Recap
Reading Time: 4 minutes On May 19 and 20th, Omnisend held its first-ever CART INSIDERS E-Summit, a two-day digital summit focused on helping retailers acquire, engage, convert, and retain customers....
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How to Integrate Social Media into Your Email Campaigns
Reading Time: 7 minutes Online retailers are always looking for new ways to build trust and connect with their customers. While email does a great job of providing the intimacy retailers want, crowded...
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The Top 7 Fashion Ecommerce Trends (and How to Enable Them)
Reading Time: 9 minutes If ever any industry fully embraced ecommerce, it’s fashion. Consumers are just as (and perhaps arguably more so, thanks to COVID-19) comfortable buying new apparel online as...
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Why Email Marketers Should Embrace, Not Fear, the Unsubscribe
Reading Time: 7 minutes As an online merchant, you naturally want to spread the word about your website and your products to as many potential customers as possible. Carefully building a sizable email...
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Web Push Notifications 101: How to Use Notifications to Boost Your Sales
Reading Time: 7 minutes Picture this: you step into a room of marketers and developers and ask them what critical features are missing from your website. A majority of them will likely answer ‘web push...
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Omnichannel Experts: Where Omnichannel Marketing Trends Will Go in 2020
Reading Time: 17 minutes It might seem that the marketing industry moves faster than the speed of light at times. It’s true, one of the biggest challenges in working in digital marketing (or any other...
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